Bulmer in After buying an orchard in County Tipperary, William Magner began to produce his own Irish cider in the mids. In , he teamed up with the well-established H. Bulmer company from England , acquiring the right to produce under the Bulmers name in Ireland , and the brand became more widespread.
Following almost ten successful years in partnership, Magner decided to sell his remaining fifty percent stake to his colleagues, seeing the factory become known as Bulmers Ltd Clonmel. Unfortunately for H. Coming out on the losing end of a legal dispute with the creators of Babycham sparkling perry over a competing product, they were forced to sell Bulmers Clonmel during the s.
But as H. Bulmer still owned the rights to that name everywhere other than Ireland, they decided to call the brand after its original owner when exporting it — bringing Magners Irish cider first to Spain , then to Germany and the UK.
In spite of the the differing name, the two products are identical. After buying an orchard in Co. Tipperary, William Magner began to produce his own Irish cider in After the war in , H. Bulmer maintained international rights to the Bulmers trade mark, ensuring exports were distributed via the parent company rather than directly exported from Ireland.
In the early s, H. Showerings challenged this in court and H. Bulmer lost the case. In , H. The company name was changed to Showerings Ireland Ltd. Gordon's Pink Gin. Miniature Gifts. Miniature Wines. Miniature Sparkling.
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